Do you know what customers see, think and feel while they are interacting with your digital channels? Are you interested in how to design the seamless online customer journey?

Do not to miss out on the FREE seminar session at the MBN Expo on 29th February 1.00 PM – 1.30 PM: “BEYOND CLICKS: THE ART OF PERSUASION IN DIGITAL DESIGN PSYCHOLOGY” by Dr Ayane Fujiwara, Senior Lecturer at Nottingham Business School.

In today’s dynamic digital business landscape, understanding the psychology of your customers is the key to creating compelling online experiences that drive engagement, loyalty, and ultimately, revenue.

Dr Ayane Fujiwara, the course leader of Digital Marketer Degree Apprenticeship at Nottingham Business School, Nottingham Trent University, is an expert on online consumer psychology. This introductory seminar session is designed to explore and provide an overview of some key psychological, behavioural and sociological concepts influencing online consumer behaviour.

You can expect to find out how to optimise user experience by applying psychological principles to design digital marketing tools that seamlessly guide users through a journey.

If you would like to find out how Digital Marketer Degree Apprenticeship can benefit your business, please email [email protected] or call +44 (0)115 848 4200.