2.00 pm – 2.30 pm – What are the best digital marketing channels to get leads for your business right now?

DETAILS

About

If you are an established business with a website and social media profiles already set-up; then you will probably be looking for more potential customers for your products or services.

However, with so many digital marketing techniques available,( including SEO, PPC, social media etc etc) – how do you decide what to do next and where to invest your hard earned marketing budget!

Ann Stanley has been working in digital marketing for 18 years and is the founder and Managing Director of Anicca Digital, an award winning digital marketing agency based in Leicester. Ann has provided training and consultancy to thousands of businesses and during this seminar she is going to recommend how to get leads for your business – as quickly as possible.

Ann will cover the following topics:

Introduction to the digital marketing channels that drive traffic to your website

Introducing Paid, Owned , Earned and Technical Media (POET)
Date on the sources of traffic to website

Why you should to use paid media If you want leads quickly

Overview of paid media channels and how they relate to the sales funnel and your objectives

Top channels

Why you should consider Paid search (Google & Bing ads or PPC)
Why you should consider Facebook ads – even for B2B
The advantages and disadvantage of LinkedIn ads

Understanding Facebook Ads

Creating campaigns and Ad Objectives
Understanding audience targeting
Custom audience and remarketing
Ad formats
Tracking, measurement and optimisation

Where

Coventry Building Society Arena

Judds Ln
Coventry,
CV6 6GE

View Website

When

Friday 2nd October 2020

2:00 pm - 2:30 pm

SPEAKERS

  • Ann Stanley

    Ann Stanley

    Managing Director, Anicca Digital

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2.00 pm – 2.30 pm – What are the best digital marketing channels to get leads for your business right now?
Friday 2nd October 2020

Bookings are closed for this event.